Entries by georgie

Glossary of Trade Show Terms

  Think about it.  We’ve all had managers at a new job who said, “If you have any questions, just ask!”  But do we really always ask?  Often times not.  After all, we’re professionals, we’re experienced, we’ve been in a marketing job for a few years now and we feel confident!  We’re trying not to […]

Amortizing your custom trade show exhibit

Posted by Terri Parker   Early to bed, early to rise, work like heck and amortize! Well the saying may be “advertise” but in the trade show industry, if you aren’t amortizing your trade show exhibit, you may be short changing your opportunities.  With the average life of an exhibit  being  around 5 years, it is […]

Cubic Content on trade show floor

Posted by Jay Burkette on May 7, 2014 3:00:00 PM On the heels of a successful Exhibitor Show and EuroShop visit, I thought I would share some conversations that I had with industry veterans regarding two interesting subjects that seem to continue to gain traction. Firstly – The concept and implementation of a Cubic Content […]

Industry Update

Posted by Jay Burkette on Jul 10, 2014 1:24:00 PM    I am just back from the ESCA 2014 Summer Educational Conference that was held in Miami Beach. Great networking and educational opportunities, some of which I thought I might share. Of particular interest was a presentation by Brian Casey with CEIR (Center for Exhibition […]

The Smart Alternative to Traditional RFPs

  Are you frustrated with the time it takes to vet a new exhibit house? Frustrations from the traditional RFP process, led ExpoDisplays to take steps to gain RFP Certification from EDPA.  Conventional RFP processes put countless hours of work on those seeking to purchase an exhibit.  With the new certification, the time and work […]

Top 5 Tips to revitalize your exhibiting

Posted by Terri Parker on Aug 6, 2014 1:49:00 PM Revitalizing the way you exhibit can be a daunting task.  But few things can add fresh impact to your face to face marketing, than breathing new life into your exhibiting. Consider our top 5 tips Rebrand.  A trade show is the perfect event to roll […]

5 Reasons to use professional Install/Dismantle Firms

Posted by David Holladay on Aug 8, 2014 4:12:00 PM  Over the years I’ve watched exhibitors spend lots of time, energy and effort trying to save money on display I&D (install/dismantle) labor. Maybe we hate paying someone else to do something that we can do? Maybe it is because labor rates are so high ($150/hour […]

8 Tips for TradeShow Giveaways

      At the show, attendees are inundated with gimmicks – from literature bombardment to useless trade show giveaways. Remember, the idea is to get people into your booth space where they can become a potential client, not merely an attendee. The best activities are those that attract people you want to visit your […]

Tips on selecting booth space

Posted by Terri Parker on Sep 12, 2014 2:47:00 PM  You’ve made the commitment to exhibit at a tradeshow, but many questions still follow.  Here are a few tips that may help you out. How much booth space do I need? This depends on a number of factors like how many sales people will be […]

March: Display of the Month

Posted by Brandon Lackey on Mar 13, 2015 11:46:00 AM PAXPRIME, PAXEAST, PAXSOUTH, PAXAUS…where did it all start?  Seattle, 2004, when the folks at Penny Arcade decided they wanted a show exclusively for gaming. Sure there are comic shows, anime, Star Wars and the like.  But PAX is dedicated to just gaming and shows no […]